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E-Commerce Platform & Solutions For Selling Vapes Online

E-Commerce Platform & Solutions For Selling Vapes Online

It's possible to make money selling e-liquids and vape pens, but only if you have the correct equipment. Learn about the legal requirements for selling e-liquid and which platforms make selling vaping items simple.

Millions of individuals are turning to e-cigarettes and vaping devices to quit smoking. There is a slew of other reasons why the vaping industry is exploding. According to WHO data, the number of vapours has increased from 7 million in 2011 to 35 million in just seven years.

So, What's the best strategy to get in touch with these potential clients? We'll walk you through four of the top online platforms for selling vapes, talk about how to sell vapes online, and go over the legal requirements for selling e-liquid in this post, so you'll be ready to open your online store, sell in person if you like, and cash in on this burgeoning market.

What Is The Legal Age For Vaping In Australia?

In Australia, users must be at least 18 years old to vape.

Online Vaping Retailers In Australia Are Subject To Australian Vaping Laws

  • to sell electronic cigarettes (e-cigarettes) or e-liquids to anybody under the age of 18
  • for adults to purchase (or attempt to purchase) tobacco or e-cigarettes for someone under the age of 18

These laws apply to purchases made in both physical and online establishments. As a result, in order to stay on the right side of the law, internet businesses must adequately verify the age of their clients before selling their items.

Failure to comply could result in a fine, so getting it wrong could rapidly become very expensive!

When selling vaping products online, you must follow all applicable laws

While it is apparent that only adults are permitted to use and purchase vaping goods, it is critical for merchants to understand how they are required to comply with Australian vaping legislation as sellers.

This is more challenging for online retailers because they don't have a direct touch with the customer to verify age using traditional methods such as a driver's license.

Online shops might use the following resources to check their own compliance:

Online Age Verification

It establishes a code of conduct for firms that either provide or require age verification services in order to sell their products. Businesses can verify that they are fully compliant with the law by following the due diligence advice provided.

General Data Protection Regulation (GDPR)

The General Data Protection Regulation (GDPR) is designed to ensure that your customers' personal data is kept safe and secure. It applies to all shops, regardless of the sort of products and services sold. As a result, while validating your customers' age during the selling process, this legal framework applies. Any actions you take must adhere to GDPR regulations.

What Can You Sell On An Online Vape Store?

You have specific product possibilities for selling as an online store for vape products. These are the types of items you'll often discover at an online vape shop. As a result, you'll be able to sell each of these items in your online vape store:

  • E-liquids
  • E-cigarettes
  • Vape Pens
  • Mods
  • Batteries for mods
  • Coils
  • Replacement glass for tanks
  • Covers for vaping devices
  • Wires and cotton kits


Selling Vape Products On The Best E-Commerce Platforms

Selling vape juice on the internet is an effective method to tap into a lucrative and rapidly expanding business. The finest platforms feature information to help you learn how to sell vape online as well as tools to help you stay in compliance with e-liquid sales laws.

We'll go through four of the top platforms, their pricing, and some of the features that can help you sell vape online in this article. These are some of the platforms:

1. Lightspeed

While various platforms allow users to sell vaping over the internet, Lightspeed actively seeks out and encourages these vendors. Lightspeed is well-positioned to help online vape sellers, with built-in support for regulatory and legal concerns. It would be a fantastic choice for new vape firms that could utilise that kind of support.

When it comes to handling payments on a Lightspeed eCommerce vape store, Lightspeed POS is the obvious choice. While some other solutions, such as PayPal, are available in the app store, they're not normally allowed when selling high-risk products like vaporizers. Lightspeed, fortunately, allows you to sell vapes both online and in person.


2. Shift4Shop

As previously stated, the in-house payment processor does not allow high-risk transactions, thus vape shops are out of luck. Shift4Shop, on the other hand, has interfaces with eight high-risk payment processors, including six top-rated ones.

When you use Shift4Shop as the platform for your online vape shop, you gain access to a simple approach to generate subscription and recurring sales. Shift4Shop offers secure automatic billing as well as comprehensive customer loyalty programme options. Shift4Shop puts your vape shop one step closer to long-term success by making it simple to keep consumers and develop repeat business.

3. BigCommerce

BigCommerce has over 65 built-in payment gateway integrations. However, the majority of those will be unavailable for online vape shops. BigCommerce also interfaces with four high-risk gateways: USA ePay, NMI, Pinwheel Pay, and Worldpay Ecomm, which may handle high-risk sales like e-cigarettes.

BigCommerce delivers above-average functionality when compared to similarly priced eCommerce competitors. BigCommerce is a wonderful bargain right out of the box because consumers won't have to pay for a lot of add-ons to get sophisticated capabilities. It's also a wonderful alternative for selling e-liquid in an online shop, thanks to its active support for selling vapes online.

Choosing the Right Vape Products To Sell to Your Clients

Your online vape business can offer a wide variety of vape-related products to shoppers. These vape wholesale supplies can be obtained from thousands of manufacturers, and they all require age verification prior to selling.


Here is a quick list of types of vape products you can sell: 


When a person vapes, he or she heats a liquid, which produces inhalable vapours. The liquid can but does not have to, contain nicotine E-liquids, often known as e-juice, are available in a wide range of flavours.

Devices for Vaping

Vaping devices, often known as vape pens or e-cigarettes, come in a range of shapes, sizes, and colours. They can be disposable or built to be refilled and reused, and they can be prefilled or come with a refillable tank.

Components of Vape Equipment

After frequent use, the heating element in a vape device, known as the coil, burns out and needs to be replaced. Some vape enthusiasts make their own coils out of metal and cotton. The coils are heated by batteries, which must be replenished on a regular basis.

It's worth noting that each of these products lends itself to subscription sales. Setting up automatic delivery on the timetables your customers like for these things, whether it's batteries, coils, or liquid, can help you meet your customers' needs and increase your sales.

Which Online Vape-Selling Platform Is Best For Your Company?

vaping gear and products are major businesses, and nothing stands in the way of profitable online vape sales. Even if the products you offer don't include tobacco, you'll need to make sure your online business complies with all state and federal rules for this highly regulated product because vaping is regarded as a tobacco-adjacent product. Remember that whether or not your vape items contain tobacco or other controlled substances, you'll need to process all sales through a high-risk payment processor.

Because vape sales are more sophisticated than other types of internet selling, you need to have a sound business plan in place before getting started. To help you keep on track, you'll need a well-researched business strategy. We also propose that you create a company budget in order to have the best chance of success in the crowded and rather confusing world of online vape sales. It doesn't have to be as difficult as it appears. Learn why you need a business budget and how to construct a budget that works for your online vape business by reading our piece on budgeting.

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